Financial Freedom Insurance is an independent financial service brokerage started in 2013 with humble beginnings and a grand vision. Our founder, Anthony Starks, starting his career as an agent in the financial services industry in 2009 with a goal set out to save lives and restore legacies for his clients through education and empowerment. His goal is to introduce others to the financial services industry and open the opportunity of business ownership to everyone, regardless of their education or previous career experience.
By doing this, Starks and Financial Freedom Insurance set out not only to change the legacies of families for the better, but also, change the world by creating communities and generations of business owners with winning mindsets.
Our core values are Growth, Legacy, Integrity, Protection, and Service.
Anthony is a Dallas, Texas native whose background in entrepreneurship dates back to the young age of 6 years old being a candy salesman. Anthony earned his associate's degree in Criminal Justice from Cedar Valley College and even though his dream of protecting the streets did not work out, he shifted his focus to protecting people's legacies instead.
Anthony has been in the financial services industry since 2009 after the eye-opening events of losing his father and grandfather in a 12-month span and both not having the proper or any life insurance. He has since earned numerous top sales agent awards, not because of the financial gain and recognition but because his mission is to prevent his clients from experiencing what his family did in his young adult years.
Rickeyta is an award-winning author and Dallas, Texas native with a background in service and leadership. Her career expands over several different industries including, property management, cosmetology, health and fitness, and financial services.
Retiring from the stay-at-home mom role into what started off as a data entry clerk for their growing independent insurance agency, she found her passion in serving others through financial services. Rickeyta is the founder of the non-profit “The Shed Women’s Group” where her mission is to help women grow physically, emotionally, and spiritually through activities that promote a mindset of wellness.